Bringing the West Ham stadium digital LED boards in-line with current branding. The geometric pattern and text effects were achieved using After Effects Shape layer manipulation, harnessing the detailed control allowed on vector objects created within After Effects, also utilising the duplicate and delay functions within the shape layer options.
Category: Video Editing/Animation
Lycamobile B2B promotion for French and African markets within France. I really enjoyed putting together the above and implementing the idea of a background shift in order to symbolise the differentiation between national and global call plans.
These banners were designed in a rapid response to a quickly changing telecoms market. The realm of external digital display is one of my favourites because I feel a strong concept can give something back to the customer in a kind of exchange with the company brand.
Party video I was asked to create as a stage backdrop for the Lycamobile, Egyptian themed Christmas party. I was show the stage layout before-hand in order to ascertain how the videos would play out on the night (below).
In the end I produced two 10s messaging videos that could be played in a loop or paused ast the end to keep the stone hieroglyphic doors present before and after the video messgaes. By using the newest Trapcode plugin for After-effects I was able to add real physics to the gold dust symbol that gives the video a luxury, sophisticated and blinging feel.
I was asked to produce an intro video for the Lycamobile annual Christmas party. Enjoy!